Spirited Communication

Category: Uncategorized (Page 6 of 6)

What to Expect

When you read my blogs from the IABC International Conference later this month, you should get a flavor of the event atmosphere, presenters, conference content and attendee reactions as seen through my filter. I’m not going to be controversial or outrageous just to attract readers–but my balanced view of things will uncover things that will make you smile, and things that will make you cringe. Guaranteed.

That’s because the IABC Conference is planned and run by human beings, and human beings make mistakes. Errors in planning or arrangements, when presentations go awry, or errors in judgment, when otherwise good people goof up. Couldn’t happen in a conference run by professional communicators? Uh, sure can. I’ve been there a lot–and benefited from it. I’ve learned the most about myself when I’ve had to see and correct my mistakes. As a professional communicator, I’ve learned great lessons when my messages were misunderstood or soundly thumped by others. Didn’t always mean that my message was wrong, or that their opinion was right. It meant that my communication wasn’t effective–for them.

I’m excited about spending four days with a hotel full of people who live and breathe communication. Who continually try to improve their process for determining and crafting effective communication strategies and messages. Opinions, advice and insightful revelations will be bouncing off the walls. I plan to grab as many as my brain and laptop can gather, sift the useful grains from the chaff, then put them on the blog for your review, reflection and comment.

First Stop: The Accreditation Exam

Think of me at 8 a.m. Sunday, June 26 as you prepare to leave for the IABC International Conference. Actually, pray for me if you’re of a spiritual persuasion (as I am)–because I’ll be starting the IABC Accreditation Exam. Not that I need supernatural intervention; I’m just hedging my bet.

If you’ve come to expect to see those “ABC” initials following the names of IABC conference and seminar speakers–but haven’t thought of pursuing accreditation yourself–consider this an invitation to join the accreditation party. My invitation came via a colleague in the Chicago Chapter of IABC, who told me about a wonderful mentoring program there for accreditation candidates. I joined a small group of candidates and accredited professionals, who shared experience, strength and hope as we completed our professional portfolios and prepared for the exam.

Unlike other professional certification and accreditation programs of which I’m familiar, the IABC accreditation exam is not “pass/fail.” It has four sections, and offers the opportunity to re-take any section that a candidate doesn’t pass on the first try. I’m taking that opportunity at the International Conference. (Doesn’t that sound nicer than, “I didn’t pass the entire exam on the first try”?)

Many people need to re-take one or more sections of the exam, according to my IABC accreditation mentors (hello, Joanne and Mary). Their encouragement is one of many examples of how the mentoring process benefits accreditation candidates. I’ve already volunteered to help the next group of Chicago Chapter accreditation candidates. Of course, I want to be an ABC when I offer my advice to them!

I already can rattle off several personal and professional rewards that have come from my work on accreditation. If you want more encouragement, send me an email or find me at the International Conference–after the exam.

Not Ready Yet

Where is the time going? Less than two weeks from the start of the IABC International Conference, and I feel VERY unprepared. Sure, I have the basics covered (my flights, hotel and All-Inclusive Registration), but I have a lot of work left to do.

I volunteered to blog about the conference sessions and events that I attend. So I need to decide which sessions and events to cover. The choices are wonderful, but I’ve already found two cases where sessions that I want to attend are scheduled at the same time.

1. Tuesday Business Breakfasts: I have to choose between “Cutting-edge practices in communication planning and management” (where the “best and the brightest [will] share cutting-edge trends and practices”) and “The future of organizational communication,” where I will catch a glimpse of the future. Tough choice!

2. Wednesday morning sessions: This is truly unfair: how can I pick only one of the following concurrent sessions?
AS.2: Influencing employee attitudes (Strategy & Counsel) Presenter / James Lukaszewski, ABC, APR / New York, USA
AS.3: Strategic communication planning (Business Management) Presenter / David Moorcroft / Ontario, Canada
AS.4: The new role of print publications: Using print to engage, teach and motivate employees (Employee Communication) Presenter / Steve Crescenzo / Illinois, USA
AS.5: The site is right: The best of the web and intranets, 2005 (Future Trends) Presenters / Shel Holtz, ABC / California, USA Toby Ward / Ontario, Canada
AS.6: Driving business performance through employee engagement (Strategy & Counsel) Presenter / Susan M. Suver / New York, USA
AS.7: Using research to manage change at Arizona State University (Public Relations) Presenter / Wilma Mathews, ABC / Arizona, USA

Clone me…quickly!

Tomorrow, I’m going to discuss the real reason for my anxiety about conference preparation: the IABC accreditation exam.

Getting Ready

I volunteered to blog during the upcoming IABC International Conference for the following reasons:

  • – It would help me to focus during the conference
  • – It would broaden my networking efforts
  • – It would force me to dive into this blogging thing
  • – Warren asked for volunteers, and it seemed like a good idea at the time

Getting started with something often is the biggest hurdle to jump, and that is true in this case. I’ve had to find a way to blog (Blogger.com) and then create this site. Although the process was painless and relatively quick (no more than an hour from start to typing this message), it does take some learning.

I’m looking forward to sharing more with you, and learning how best to use this communication channel.

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